How Joshua Can Increase Sales with Google Display Campaign?
What Google Display campaign option can Joshua use to feature the same skateboards viewed to potential customers who didn't complete a purchase?
A) Custom Affinity audiences
B) Standard remarketing
C) Custom Intent audiences
D) Dynamic remarketing
Answer:
D. Dynamic remarketing
Explanation:
Joshua can use dynamic remarketing Google display campaign option to view the same skateboard viewed by potential customers who didn't complete the purchase. Remarketing is a method which allows sellers to view ads and people who have previously visited their website or used their mobile app. Dynamic remarketing shows previous visitors ads that contain products and services they viewed on the site. This allows the seller to follow up on customers and ensure they purchase the product. Dynamic remarketing helps to increase sales and profit because sellers can monitor visitors or potential customers that view their products online and show the previous visitors and ads viewed by them.
Dynamic remarketing is an effective strategy for businesses to re-engage with potential customers who have shown interest in their products but did not make a purchase. By using this Google Display campaign option, Joshua can target specific audiences who have visited his online store and viewed specific skateboards without completing a purchase.
With dynamic remarketing, Joshua can create personalized ads that showcase the exact skateboards that potential customers have previously viewed. This personalized approach can remind customers of the products they were interested in and incentivize them to return to complete their purchase.
Furthermore, dynamic remarketing allows Joshua to track and analyze the behavior of previous visitors to his online store. By understanding the actions and preferences of these potential customers, Joshua can tailor his marketing efforts to better meet their needs and increase the likelihood of conversion.
In conclusion, by utilizing dynamic remarketing as a Google Display campaign option, Joshua can effectively target and re-engage with potential customers who have shown interest in specific skateboards on his online store. This strategy can help increase sales and improve the overall success of his business.