Writing Persuasive Business Messages: Convincing Management to Approve a New Project

What type of message are you writing when trying to convince management to approve a new project?

A) sales

B) control

C) persuasive business

D) physiological

E) marketing

Answer:

C) persuasive business

When writing a message to convince management to approve a new project, you are writing a persuasive business message. The purpose of a persuasive business message is to convince the recipient to take a specific action, such as approving a new project. This type of message typically involves presenting a compelling argument that addresses the recipient's concerns and demonstrates the potential benefits of the proposed action.

In order to write an effective persuasive business message, it is important to understand the audience and their needs. This includes considering their values, interests, and priorities, as well as any potential objections or obstacles that may need to be addressed. It is also important to use clear and concise language, and to provide supporting evidence and examples to back up your claims.

Ultimately, the goal of a persuasive business message is to persuade the recipient to take the desired action. By presenting a strong and well-reasoned argument, you can increase the likelihood of gaining management's approval for a new project or initiative.